A leading financial institution in the Southeastern leveraged insights and analytics to reengage dormant cardholders.  

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Increasing Cardholder Engagement Through a Targeted Spend Campaign

May 19, 2017

A leading financial institution in the Southeastern leveraged insights and analytics to reengage dormant cardholders.

Leading Financial Institution in the Southeastern U.S. leverages cardholder insights and analytics to identify dormant card accounts and reengage those cardholders by providing an attractive promotional rewards offer.

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